Docks de Saint Ouen

LES DOCKS DE SAINT OUEN

Role — Art Direction

Date — July 2011

The town hall of Saint Ouen had as project the rehabilitation of its territory of “Docks”.The request was to create a brand identity with significant web visibility.

It wanted to create a new pole of life for its inhabitants both economically and culturally. The request was to conceptualize the idea of grouping habitats, companies accessible from Paris in a few minutes.

SOLUTION

Play on the assembly idea with an illustrative treatise reminiscent of the game SimCity. We have set up a communication system combining on and off line that has made this project a great success.

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